1. Connect a mailbox: sign in with Google or Microsoft, or enter the IMAP and SMTP details of another mailbox. 2. The owner or an administrator accepts the Message Tracking Terms and switches open tracking on for the company. 3. Collect consents: a recipient gives one through the HawkOpen consent form behind a link you pass on, or the owner or an administrator records consents your company collected. 4. Install the HawkOpen extension for Chrome or Firefox, or use the dashboard, and write your email. 5. Watch the events: each image load and click appears with a category and a rule code. Recipients without a consent get an ordinary email without tracking.
The extension tracks a message sent to one recipient. To send the same email to several people, use the dashboard: each person gets a separate copy with its own tracker, so you know who opened it.
Remember that an open is a signal, not proof of reading. Apple Mail and Gmail often load the image without the person, and HawkOpen marks those events accordingly.